Influencer Marketing With Measurable Results
Gwap is an influencer advertising platform that focuses on down funnel metrics while correcting traditional pain points in influencer marketing:
- Trust: Control your Content
- Brand Safety: Consistent Messaging
- Attribution: Trackable Results
Influencer Marketing With Measurable Results
Gwap is an influencer advertising platform that focuses on down funnel metrics while correcting traditional pain points in influencer marketing:
- Trust: Control your Content
- Brand Safety: Consistent Messaging
- Attribution: Trackable Results
Influencer Marketing With Measurable Results
Gwap is an influencer advertising platform that focuses on down funnel metrics while correcting traditional pain points in influencer marketing:
- Trust: Control your Content
- Brand Safety: Consistent Messaging
- Attribution: Trackable Results
Influencer Marketing With Measurable Results
Gwap is an influencer advertising platform that focuses on down funnel metrics while correcting traditional pain points in influencer marketing:
- Trust: Control your Content
- Brand Safety: Consistent Messaging
- Attribution: Trackable Results
Our Partners
759
Advertisers
3.5M
Influencers
Reach
Our Partners
759
Advertisers
3.5M
Influencers
Reach
Why Gwap?
“Likes” are not a true measurement of success. We are putting the trust back in influencer marketing by moving beyond shallow engagement and working toward your true KPI’s.
Why Gwap?
“Likes” are not a true measurement of success. We are putting the trust back in influencer marketing by moving beyond shallow engagement and working toward your true KPI’s.
How do we do it?
Targeting and matching influencers to each campaign is our bread and butter. Focusing on nano and micro influencers who have niche-down followings can yield significantly better results.
How do we do it?
Targeting and matching influencers to each campaign is our bread and butter. Focusing on nano and micro influencers who have niche-down followings can yield significantly better results.
Key Metrics For Vetting and
Choosing Influencers
Preliminary Metrics
The ratio of followers to following.
Saturation Points
Amount of frequency of sponsored posts. Are they constantly marketing for other brands?
The Engagement Rate
Active likes/comments compared to their following.
Fraud Prevention
Time series of following and events to support spikes in activity. Did they get featured in an article, blog, etc.? Our due diligence team will additionally audit the prospective accounts before campaign launch.
Demographics of the Influencers Following
Database dynamics include Male/Female %, locations from which audiences are engaging from, geo tags they are using, hashtags they are using, vertical relevancy, mentions - Cross relational to each of these.
Our Integrations
Key Metrics For Vetting and
Choosing Influencers
Preliminary Metrics
The ratio of followers to following.
Saturation Points
Amount of frequency of sponsored posts. Are they constantly marketing for other brands?
The Engagement Rate
Active likes/comments compared to their following.
Fraud Prevention
Time series of following and events to support spikes in activity. Did they get featured in an article, blog, etc.? Our due diligence team will additionally audit the prospective accounts before campaign launch.
Demographics of the Influencers Following
Database dynamics include Male/Female %, locations from which audiences are engaging from, geo tags they are using, hashtags they are using, vertical relevancy, mentions - Cross relational to each of these.
Our Integrations
© Copyright 2019 - All Rights Reserved.
© Copyright 2019 - All Rights Reserved.